Archive for the ‘tips’ Tag

Victory’08 – for Candidates/Volunteers !

Hi everyone ,with almost just a week left for elections ,things need to speed up.Both campaigns are working day-night to get things done and win the most crucial and important election America has ever witnessed .Its so close that no one can predict whats next ..
Every day new turns and twists are witnessed .But its time to gear up …
In this post I want to give some tips to enhance the websites of candidates which can have more influential impact on people.This is the week when candidates running for various offices will receive maximum traffic since it has been launched ,its natural ..its like school exams, where students do their last moment studies ,,just in this case students are people ..they will be browsing by websites of all candidates running for various offices in their district …and deciding their verdict .Specially Independents/Confused voters and people who are not intending to even vote .Note,this is not a small set of people …almost 10% of U.S. population lies in this category and that means lots when it comes to crucial elections like this .
Now ,when I say its for enhancement of candidate’s website,why am I addressing volunteers ?,the reason being to spread the word and reach out these tips to the campaign offices of the same .. For example you want to help candidates of CA,you can visit this website ,check out the website of various candidates and email them with link to this post .As simple as that ..
Now,you might also be thinking that web development during this last moment of time will consume some time and not such a good idea.Well,folks the stuff I am going to mention here won’t take more time than emailing a simple email .. Its so simple.. kind of just typing and copy-paste .I’ll help more on that if asked ..
Lots of talking done,back to topic :

TIP 1 – Create FAQs : This is the last week,people don’t have time to read all the stuff on website and browse by every article and pages to choose their candidates,they’ll try to just rapid fire it and we need to present the way they want to read .
Posting a FAQ will help them answer questions they always wanted to ask and probability of their being convinced will increase.Nothing could be better.. Now,how to do it ? Easy! ,simply the campaigners can ask various questions from general people point of view and candidate can answer the same at the same time it can be typed and posted on the website .. See,how simple !!

TIP 2 – Posting Video : Even now,many candidates don’t have videos posted in their website.Now,people actually want them speak .A video can do what entire page’s text can’t .Posting a video on YouTube is hardly a matter of 5 minutes,again simple ..

TIP 3 – Clarify TAX schemes : Just saying “we’ll reduce tax” isn’t going to work actually .People want to see how ? For eg: few months back I suggested the same to Toni Gilhooley for Congress and her campaign manager did it for her .. A simple calculation,but now makes so much sense …

TIP 4 – Target people : Targeting people is really really must ,how can that be done ? Again it needs some simple typing with Candidate’s help.Target type of users,as in Entrepreneurs,Middle class,Unemployed,students, etc etc i.e on the basis of their occupation and post details about the same,as in how Candidate’s policies are going to benefit them .. This will help big time,as a student will look for his category,an Entrepreneur for his etc etc ..

TIP 5 – An active inquiry cell : I think even after so many features installed in the website,people might have some unanswered questions .. So,to solve the issue a very active inquiry cell must be deployed assisting in any query they need .. Answering withing 6 hours ( i.e 24/4 ) ,that will be the edge ..

Amongst extra TIPS,something more like this can be done too .. >
TIP 6 – Create/Update Wikipedia/Congresspedia pages : People love to use them as reference,inspite of official homepages/websites of candidates etc ..

TIP 7 – Use an Image of $1/$10 etc on Contribution/Donation page : This will encourage small but many many donations ,hence increasing the total eventually . Its kind of reading human mind ..

Lots more can be done and thought of,but these are primary..If I think of something else,I’ll post it here itself .. And taking time into consideration ,all these 5 tips if implemented seriously won’t take more than half a working day ..
Post Comment or Email me in case any query.
Hope it helps !!


Reaching out to Voters ! – Some Tips ..

With less than 2 weeks left ,its very crucial for the campaign that maximum people turn up to vote .In 2006 11 million less people went to the polls and voted GOP than in 2002.In this historical election every single vote counts and atleast need is to bring these 11 million people out of their homes and convince them to vote .
The reason they did not vote was their grievances against government ,political scenario and they were totally confused .To prevent the same this year The John McCain campaign has launched Voter2Voter PHONE BANK System which encourages volunteers and every responsible citizen to call people using details and data mentioned in the website .. And try convincing undecided/independent people to vote for McCain ..Now,this is working .. but not as much as expected.Reason ? , Many don’t want to call strangers ,many won’t listen to them ,some are shy,some don’t want to waste phone minutes ..

But then to every problem lies a solution ,and I discovered very simple and effective solution to the same .. Which is, use your Facebook & MySpace friend lists as your database . Now,nothing much to do .. simply start browsing your friend’s profiles ( I know many of you might be having even more than 500+ friends on the same ) and check their Political Views on Facebook ( on MySpace,he/she might/might not have mentioned about the same but then you can guess the same from stickers etc thing .. also,one might not even mention the same on Facebook even) …Then for the people with Conservative / Republican views simply skip , because they are one who will be voting for sure for McCain.Also skip friends with very liberal/Democratic views(because they have made up their mind to vote for Obama).. Task is to look for friends who have mentioned nothing ( shows they are undecided/confused)..or who are not very liberal or Independents.Target them by looking their contact numbers and call them …and here comes your speaking and convincing skills ,convincing someone undecided/independent with an advantage that he/she being your friend … Now ,many of you might be having lots of Online friends too.. and according to me,calling them wont be a bad idea from any sense .Infact sometimes Online friends prove to be more helpful and you can sometimes even share your views which you can’t do with friends in real .. That’s a fact tested by me atleast .. 😉

If the person other side is convinced ,thats really a victory for you and you can for sure ask him/her to follow what you are doing .This will create friends2friends chain which is even better than voter2voter chain system,I guess .. will help target right people,save time and minutes of your phone.
Last but not the least,you’ll develop stronger bond with friends .. May be in process you find some old friend of yours whom you did not contacted for long .. !!!
And then,you can always E-mail your friends (try BCC them ),this will work much more effectively than CC.And if you start sending emails using “To”,it will take ages if your Address book is large !!
During the chat you can talk about importance of voting and that even a single vote matters,you can mention the real story from India,where due to single vote ..the Government was dissolved and this lead to re-elections ..You can talk lots on this .. comparing several policies etc .. No limit to it .. !
Hope it helped 🙂